Demystifying the Franchise World

Franchising has never been more exciting. Their built-in recipes for success attract entrepreneurs looking for more certainty in uncertain times. But with over 3,800 franchise concepts out there, it can be challenging to know where to start. Through a methodical and personalized process, I match clients with opportunities that are the best fit for their skills, interests, and life aspirations. My goal is to make sure you have every piece of information you need – from financial data to candid discussions with current franchise owners – to make the very best decision for you and your family.

Consider me your trampoline

Consider Me Your Trampoline

I know that’s a strange headline, but bear with me for a moment. In my ongoing dialogue with clients, rather than passively absorbing the information shared with me, I use it to actively support my clients – amplifying and clarifying thinking – and connecting the dots to fresh ideas. My goal with every conversation is to help clients gain energy, height, and enthusiasm for new possibilities, much like someone jumping on a trampoline. 

I’m honored by the trust people place in me to help guide them on this critical point in their career – and I believe that active, supportive listening is my most important commitment to you on this exploratory journey.

Creating the Life
YOU Want

Exploring the franchising world is much different from the typical search for your next professional stepping stone. In our work together, we’re not just looking for a job you’re passionate about, but rather, a lifestyle that offers autonomy, financial stability, and the flexibility to do all the things you’re passionate about in life. I know firsthand the benefits of finding that right balance – and it’s my passion and purpose to help make that possible for others.

My Process

Franchising is not for everyone and a big part of the exploration process is determining IF and when it is right. I believe three things need to happen: The franchise opportunity has to be the right concept, at the right time – and at the right investment amount.

step 1


Get to know one another. Align on how we’ll collaborate through the exploration process.

step 2

Franchise Assessment

Guide us toward potential franchise fit and performance.

step 3

Deep Dive Conversation

Determine your unique skills, aptitudes, and financial capabilities. Articulate your goals and drivers for business ownership.

step 4

Matching Conversation

Align you with ONLY the options that make sense for you.

step 5


Advocate, guide, and serve as a sounding board throughout the entire exploration process.

step 6

Advisory board

Connect you with qualified attorneys, accountants, and funding partners with franchise experience.

step 7

ongoing support

Help you get enough information and the right information to make a well-informed decision for you and your family.